Web design is the art of planning and organizing the content of a website so that it can be shared and accessed online with the world. A combination of aesthetic and functional elements, web design is what determines the look of a website, such as its colors, fonts, and graphics, as well as shaping the site’s structure and user experience.

Web design is often a collaborative process that combines knowledge and tools from related industries, ranging from web design statistics to SEO optimization and UX. Web designers will often bring together professionals from these areas who can optimize performance and focus on the larger process and outcome.